Data Alchemy: We Turn Primary Research Data into Strategic Gold

Elevating Midsize Research Firms with Crucial Analytics Assistance

What Makes Red Analytics Different?

Data Alchemy isn’t just our practice—it’s our craft.

By rejecting the one-size-fits-all approach of Single Blueprint Technology, we harness complexity to unearth nuanced insights that traditional methods miss. This approach doesn't simplify; it clarifies, ensuring that every solution is as unique as the challenges it addresses. Rather than offering a standard menu of analytic techniques, we delve into the intricacies of your project, crafting the analysis that directly address your unique objectives and challenges.

Our ultimate aim is to help you deliver impactful research that drives client success.

View Our Case Studies to See the 3 Things that Differentiate Our Approach

Bridge the Gap

Navigate the Uncharted

Consultative Collaboration

Bridge the Gap: We bridge the gap between statistical complexities and decision-maker needs with a deep understanding of client requirements and the transformative power of data alchemy.

Navigate Uncharted Paths: In your journey, you might delve into uncharted territories to discover insights and strategies for your clients. We go beyond standard approaches to assist you in navigating these paths, ensuring exceptional outcomes.

Consultative Collaboration: We don't just take orders - We believe in forging a partnership where we jointly explore your objectives. This deep alignment allows us to fine-tune our analytical approach, ensuring that every project is primed for success through Strategic Clarity.

When Your Project Demands Meaningful Impact, Don't Settle for 'Best Practices'

Unlocking Innovative Solutions: Our Arsenal of Specialized Tools for Common Marketing Science Challenges

Discrete Choice
(Conjoint Analysis)

Tailored Market Insights

When the research landscape demands attention to detail beyond the ordinary, our specialized tools in Discrete Choice Analysis stand ready. Navigate the complexities of consumer preferences with expertise that reaches beyond off-the-shelf solutions. From pricing strategies to product development, our customized approach is designed to set your research apart.

Segmentation
(Cluster Analysis)

Strategic Market Understanding

Crafting the right segmentation is more than just categorization; it's about strategic direction. From inception to fruition, we infuse your project with a comprehensive vision, ensuring that the outcome aligns with the need to deliver true impact. Additionally, our Segmentation Viewer tool empowers you to swiftly evaluate multiple solutions, providing detailed insights without the tedium of spreadsheets.

Drivers Analysis

(SEM and Regression)

Steering Clear of Hidden Pitfalls

Multicollinearity is unavoidable in primary market research and, like a fog, blurs priorities in data. We decipher the tangle, revealing clear insights for confident data-driven decisions. Our expertise ensures your recommendations shine through, undistorted by the fog of multicollinearity.

Tools Set the Stage, Client Impact Takes the Spotlight

Golden Success Stories: Clients' Transformative Experiences

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Pack-size Conjoint

Red Analytics' PPA-conjoint has transformed our analysis process. What used to take weeks now feels almost instantaneous, with clear, compelling recommendations that practically present themselves.

Michal Clements

/ Managing Principal

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Blue Cumulous

Red Analytics is not only easy to work with, they are the best in the business. I've worked with them on numerous engagements for more than a decade and they always hit the mark from a strategic actionability standpoint.

Kevin Bowen
/ Founder & Strategy Consultant

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Discrete Choice

Red Analytics not only resolved the limitations we faced with our previous software partner but exceeded expectations by delivering a custom simulator that forecasts essential client metrics.

Matt Hilburn
/ Market Research Consultant

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Discrete Choice

Traditional discrete choice models weren't suited for analyzing our subscription services. Red Analytics addressed this gap by creating a custom model on top of the standard approach designed specifically to inform our subscription strategy. This specialized approach has greatly enhanced our decision-making capabilities, directly impacting our business strategy.

Lisa London

/ Consumer Insights

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Blue Cumulous

It's rare to find an analytics partner who not only understands your needs but anticipates them. Most firms might wait for directions, but Red Analytics is different. They proactively suggested hypothesized segments and provided the initial draft of the segmentation inputs. Can't wait to partner again on the next one.

Becky Charles
/ Research Director

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Discrete Choice

During my 30+ years working in consumer insight, I’ve worked with many analytics vendors who simply took orders. Red Analytics is different. They truly invest in our company’s success, aligning our research goals with tailored analytics. Their custom analyses have not only deepened our understanding but also significantly enhanced our project outcomes. With Red Analytics, we’re not just keeping pace; we’re setting the pace in data-driven innovation.

Diane Aleksa
/ Consumer Insights

Ready for Strategic Clarity?

Let's transform complexity into your competitive advantage. Request a strategic consultation today.

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