Data Alchemy: We Turn Primary Research Data into Strategic Gold

Elevating Midsize Research Firms with Crucial Analytics Assistance

What Makes Red Analytics Different?

We practice Data Alchemy, embracing complexity as a springboard for innovation rather than a hurdle to be simplified away. Unlike Single Blueprint Technology (SBT), which prioritizes efficiency but often falls short on effectiveness, our method ensures that the solutions we provide are both objective aligned and impactful.

Rather than offering a standard menu of analytic techniques, we delve into the intricacies of your project, crafting the analysis that directly address your unique objectives and challenges. Our ultimate aim is to help you deliver impactful research that drives client success.

Bridge the Gap

Navigate the Uncharted

Consultative Collaboration

Bridge the Gap: We bridge the gap between statistical complexities and decision-maker needs with a deep understanding of client requirements and the transformative power of data alchemy.

Navigate Uncharted Paths: In your journey, you might delve into uncharted territories to discover insights and strategies for your clients. We go beyond standard approaches to assist you in navigating these paths, ensuring exceptional outcomes.

Consultative Collaboration: We don't just take orders - We believe in forging a partnership where we jointly explore your objectives. This deep alignment allows us to fine-tune our analytical approach, ensuring that every project is primed for success.

When Your Project Demands Meaningful Impact, Don't Settle for 'Best Practices'

Unlocking Innovative Solutions: Our Arsenal of Specialized Tools for Common Marketing Science Challenges

Discrete Choice
(Conjoint Analysis)

Tailored Market Insights

When the research landscape demands attention to detail beyond the ordinary, our specialized tools in Discrete Choice Analysis stand ready. Navigate the complexities of consumer preferences with expertise that reaches beyond off-the-shelf solutions. From pricing strategies to product development, our customized approach is designed to set your research apart.

Segmentation
(Cluster Analysis)

Strategic Market Understanding

Crafting the right segmentation is more than just categorization; it's about strategic direction. From inception to fruition, we infuse your project with a comprehensive vision, ensuring that the outcome aligns with the need to deliver true impact. Additionally, our Segmentation Viewer tool empowers you to swiftly evaluate multiple solutions, providing detailed insights without the tedium of spreadsheets.

Drivers Analysis

(SEM and Regression)

Steering Clear of Hidden Pitfalls

Multicollinearity is unavoidable in primary market research and, like a fog, blurs priorities in data. We decipher the tangle, revealing clear insights for confident data-driven decisions. Our expertise ensures your recommendations shine through, undistorted by the fog of multicollinearity.

Tools Set the Stage, Client Impact Takes the Spotlight

Golden Success Stories: Clients' Transformative Experiences

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Pack-size Conjoint

Red Analytics' PPA-conjoint has transformed our analysis process. What used to take weeks now feels almost instantaneous, with clear, compelling recommendations that practically present themselves.

Michal Clements

/ Managing Principal

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Blue Cumulous

Red Analytics is not only easy to work with, they are the best in the business. I've worked with them on numerous engagements for more than a decade and they always hit the mark from a strategic actionability standpoint.

Kevin Bowen
/ Founder & Strategy Consultant

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Discrete Choice

Red Analytics not only resolved the limitations we faced with our previous software partner but exceeded expectations by delivering a custom simulator that forecasts essential client metrics.

Matt Hilburn
/ Market Research Consultant

We're excited to tackle your business challenge, no matter the complexity.

Let's discuss your project.

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